Founder of Patagonia fighting climate change; clothing brands go green

Wednesday, Patagonia founder Yvon Chouinard announced that he was transferring ownership of the company to environmental nonprofit Holdfast Collective to help tackle the climate crisis.

“The Earth is now our sole shareholder,” Chouinard said in the statement published on the Patagonia website. From now on, every dollar received by Patagonia will go to the fight against the environmental crisis that continues to threaten the world. If Patagonia’s profits stay the same, it’s expected that $100 million will go to this cause every year.

Patagonia isn’t the only apparel brand dedicated to protecting our planet. If you want to shop from companies like Patagonia that are environmentally conscious, we’ve got you covered with a list of stores that are dedicated to going green.

►More: Get up to 50% off outdoor apparel, hiking gear and more with Patagonia’s web specials

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Columbia's water tower provides drinking water to thousands of people.

Columbia doesn’t just provide a variety of outerwear; it also supplies drinking water to 15,000 people a day. Since 2016, Columbia Sportswear has partnered with Planet Water bring clean drinking water to underprivileged communities around the world. Since the start of the partnership, Columbia has built 24 water towers worldwide. The company also aims to reduce its emissions by 30% by 2030. “Now, more than ever, we must do our part to ensure that the outdoors is for everyone,” said Abel Navarrete, Vice President of Columbia’s sustainability and community impact division.

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The north face

With The North Face Renewed, you can buy sustainable and reused clothing.

The North Face is a leading brand for outdoor clothing and has made great strides in sustainability. Thanks to that Renewed online, you can buy clothes and equipment that have been repaired and reconditioned for new use. It also offers new sustainable products marked with a “Exploration without compromise“, which means they are made with 75% or more recycled, regenerative or responsibly sourced materials. The North Face hopes to use 100% responsibly sourced materials and eliminate single-use plastics by 2025.

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Madewell partners with a variety of sustainable organizations.

No matter what you buy from Madewell, you can rest assured that you are buying from an environmentally conscious company. Madewell partners with various organizations to give back. For example, during Giving Tuesday, Madewell helped plant 15,000 trees by matching every $1 donation to the National Forest Foundation. The brand also has in partnership with Cotton’s Blue Jeans Go Green™ program to turn old jeans into housing insulation. By 2025, the company hopes to have 100% of its core fibers sustainably sourced and free of non-recycled plastics.

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Rothy's stylish shoes are made from recycled water bottles.

Rothy’s has made a name for itself with its stylish shoes and bags. Remarkably, every item you see on her site is made from recycled water bottles. Over 125 million bottles of water were reused in yarn to make Rothy’s shoes. If that wasn’t enough, over 400,000 pounds of coastal and marine plastic waste was collected for use in Rothy’s handbags and accessories. Its products continue to be durable even after they are purchased due to their durability and the fact that they are machine washable, which means they last longer.

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Outside Voices

When you buy from Outdoor Voices, you are buying clothing made from sustainable materials.

Almost every aspect of Outdoor Voices has sustainability in mind. Its activewear is built to last and made with closed-loop materials that can be recycled indefinitely. The company is reducing its use of traditional materials in favor of sustainable alternatives, such as packaging made from recycled materials. If that wasn’t enough, its headquarters runs a car-free commuter program and its storefronts use sustainable materials such as recycled rubber flooring.

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all the birds

Allbirds strives to be zero emissions by 2030.

Allbirds uses durable, energy-efficient materials like Marino sheepskin oldest boy to reduce its carbon footprint. According to the company, a recycled plastic bottle is equivalent to a pair of shoelaces. The brand aims to halve its emissions by 2025 and have net zero emissions by 2030. In the meantime, Allbirds is funding initiatives that offset carbon emissions like working with a cattle grazing project in Argentina to learn more about regenerative wool.

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united by blue

Every product you buy from United by Blue eliminates one pound of waste.

United by Blue has been dedicated to protecting the environment since its inception, with the company hosting its first community cleanup the same week it sold its very first t-shirt. “The overwhelming amount of litter in the environment is polluting our beaches, suffocating our wildlife and contaminating our drinking water – and we are committed to doing something about it,” the company wrote on its missions page. For every product purchased, United by Blue removes one pound of trash from the oceans and waterways, with its cumulative total being 4,321,016 pounds of trash already cleaned. The company has several community cleanups planned for the rest of the year and offers a cleaning kit to buy if there is no cleaning near you.

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Prices were accurate at the time this article was published, but may change over time.

Michael O. Stutler