Fully promoted in Cleveland, expands reach with acquisition of Garment Specialties
CLEVELAND, OH, June 29, 2022 /24-7PressRelease/ — Cristina and Fernando Bertero, owners of the Fully Promoted® franchise in the Greater West region of Cleveland Ohio, have acquired Garment Specialties, a 35-year-old company selling apparel and embellishments some products. The purchase is expected to double sales and expand the franchise’s reach from the Cleveland area to a new geographic area (Southeast Cleveland) and an additional niche market.
The purchase was facilitated by a broker from Transworld Business Advisors® (TBA), a franchise company which, like Fully Promoted, is part of the United Franchise Group™ (UFG) family of affiliated brands. Mike Brugger, president of the fully promoted brand, was personally involved in the transaction.
“We are excited to serve an expanded geographic area while offering enhanced services to a brand new customer base,” said Fernando Bertero. “We are also grateful to our colleagues at Transworld Business Advisors and the United Franchise Group team, who offered their support and guidance in completing this transaction. Our broker at TBA was extremely professional and knowledgeable, and Mike Brugger was an invaluable resource.
Based in Twinsburg, Ohio, Garment Specialties sells a wide variety of apparel and decorated products including embroidery, screen prints, uniform patches and more. It also has special niche offerings for police, fire and emergency personnel, as well as tactical and armored protective gear, a market Fully Promoted has yet to enter.
The acquisition also benefits the Garment Specialties location by adding to its product portfolio: promotional items, trade show materials, signage and paper printing. Both locations will be able to reduce costs by consolidating production into one location.
“We congratulate Fernando and Cristina on a smart acquisition that delivers unparalleled products and services to customers,” said Brugger. “It’s exciting to see them bring the fully promoted experience to thousands of new customers. As Fully Promoted expands and continues to open new locations, we have the opportunity to introduce existing businesses and distributors to our proven success.
Garment Specialties will retain its name while transitioning to Fully Promoted over the next year. Cristina Bertero will continue to lead the fully promoted Cleveland West franchise site and Fernando Bertero will oversee the new site and its expansion.
About Fully Promoted
Fully Promoted® operates a full-service branded apparel, promotional products and marketing services business with approximately 270 individually owned and operated locations worldwide. As part of the family of award-winning brands affiliated with United Franchise Group, Fully Promoted has established its reputation as a one-stop-shop for branded equipment, merchandise and apparel, perfect for business conferences, trade shows, incentives, recognition and reward programs. , corporate gifts and corporate stores, creating brand recognition that can take your organization to the next level. To find the fully promoted closest to you, visit www.FullyPromoted.comand for franchise opportunities, visit www.FullyPromotedFranchise.comto Shop Fully Promoted Ecommerce Tour www.shop.fullpromoted.com. For more information about products and services available at Cleveland OH Fully Promoted Locations, call 330-425-2928 or visit www.fullpromoted.com/locations/southeastcleveland.
About United Franchise Group
Led by CEO Ray Titus, United Franchise Group™ (UFG) is home to an affiliated family of brands and consultants, including Accurate Franchising Inc.™, FranchiseMart®, Franchise Real Estate™, Fully Promoted®, Preveer™ (formerly Resource Operations International), Signarama®, Transworld Business Advisors®, and the Coworks™ division consisting of Network Lead Exchange™ (NLX), Office Evolution® (OE) and Venture X® as well as a food division comprising Graze Craze®, Jon Smith Subs® and The Great Greek Mediterranean Grill®. UFG affiliate brands include over 1,600 franchises in over 60 countries, with consultants helping to franchise over 350 brands, in over 80 countries with over 2,500 franchisees. With more than three decades in the franchising industry, United Franchise Group provides unparalleled leadership and strong business opportunities for entrepreneurs.
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